John R. P. French coined the name for the observation-based Hawthorne effect based on an experiment altering exposure to this stimulus at the Hawthorne Works. For 10 points each:
[10m] Name this phenomenon that is also the subject of the autokinetic effect, in which it leads participants to falsely observe motion.
ANSWER: light [accept light intensity; accept points of light]
[10e] The Hawthorne effect is thought to occur when this concept’s extrinsic type is increased in participants due to observation, leading to increased productivity. This concept is the impetus to perform a behavior or reach a goal.
ANSWER: motivation
[10h] Levitt and List proposed that the Hawthorne effect could be a specific example of the effect this phenomenon has on experimental subjects. Martin Orne pioneered psychological study of this phenomenon’s “characteristics,” which include the “please you” and “screw you” effects.
ANSWER: experimenter demand [accept demand characteristics or demand effects]
<SM, Social Science>