This industry caused an “Unacknowledged Revolution” according to a book by Elizabeth Eisenstein. A 1962 book (-5[1])alludes to King Lear to describe how this industry’s “culture” turned “roles” into “jobs.” Benedict Anderson argued capitalists in this industry created (10[1])“Imagined Communities.” This industry (10[1])was the subject of Bì Shēng’s contribution to the Four Great Inventions. The idea of a “global village” (-5[1])was outlined in a book titled for the “Galaxy” of a man in this industry by Marshall McLuhan. In the late (10[1])1440s, a German kickstarted this industry (10[1])in Europe with the advent (10[2])of metal (10[1])moveable type. For 10 points, (10[1])name this industry revolutionized by Johannes Gutenberg. (10[1])■END■ (10[1])