A professor with a heavy Belgian accent helped demonstrate this effect in an experiment conducted by Timothy Wilson and Richard Nisbit. For 10 points each:
[10h] Name this effect that was also demonstrated in an experiment where soldiers who were taller or seen as more attractive were judged to be better soldiers.
ANSWER: halo effect
[10m] This behaviorist psychologist, who posited the halo effect, also devised a law of effect which partially states that satisfying responses in a situation become more likely to occur in the same situation.
ANSWER: Edward Thorndike [or Edward Lee Thorndike]
[10e] Thorndike’s law of effect serves as the basis for this psychological process which may come in “operant” or “classical” forms.
ANSWER: conditioning
<AG, Social Science>